First start your emulator in writable mode. Put your virtual device name after -avd parameter.
$ANDROID_HOME/emulator/emulator -avd Samsung_Galaxy_S7_API_24 -writable-system
Uninstall old version of Chrome.
adb root
adb remount
adb shell
cd /system/app
rm Chrome -f -rR
cd /data/data
rm -r com.android.chrome
Restart the emulator.
Download Chrome version that you want to install.
http://www.apkmirror.com/apk/google-inc/chrome/chrome-59-0-3071-125-release/chrome-browser-59-0-3071-125-7-android-apk-download/download/
Then install it.
adb -s emulator-5554 install ~/Downloads/com.android.chrome_59.0.3071.125-307112512_minAPI24\(x86\)\(nodpi\)_apkmirror.com.apk
If you have just one device connected to adb you may skip -s switch. To get names of connected devices you may use
adb devices -l